Mailchimp MCP by InsightfulPipe

MCP Compatible Insightful Pipe License

Connect Mailchimp to AI assistants: campaigns, audiences, automations and email reports.

Part of the Insightful Pipe MCP Server Collection — use Mailchimp from Claude, ChatGPT, Cursor, and other AI assistants through the Model Context Protocol (MCP).

MCP Server URL

https://mailchimp.insightfulmcp.com/

What is Mailchimp MCP?

Mailchimp MCP is a remote Model Context Protocol server hosted by InsightfulPipe. Access campaigns, audiences, automations, templates, and email performance analytics from your Mailchimp account.

Installation

Claude

1. Copy the MCP Server URL: https://mailchimp.insightfulmcp.com/
2. Open Claude Connectors Settings
3. Scroll to the bottom and click Add custom connector
4. Paste the URL and click Add
5. Click Connect and sign in to InsightfulPipe if asked. Claude then lists the connector as connected.

ChatGPT

Custom MCP servers are added through ChatGPT's Developer mode. Availability depends on your ChatGPT plan, and workspace admins may need to allow it.

1. Turn on Developer mode in ChatGPT settings
2. Create a new app for a remote MCP server and paste the URL: https://mailchimp.insightfulmcp.com/
3. Sign in to InsightfulPipe if asked. The connection finishes as soon as you are signed in.

See OpenAI's guide: Developer mode and MCP apps in ChatGPT

Claude Code

claude mcp add --transport http mailchimp https://mailchimp.insightfulmcp.com/

Cursor

Add the server to ~/.cursor/mcp.json (all projects) or .cursor/mcp.json (one project):

{
  "mcpServers": {
    "mailchimp": {
      "url": "https://mailchimp.insightfulmcp.com/"
    }
  }
}

When Cursor shows Needs authentication, click Connect and sign in to InsightfulPipe if asked.

Available Actions

231 actions: 105 read, 126 write.

Read Actions (105)

Show all 105 read actions

Action	Description
get_account	Get information about the Mailchimp account (root resource)
get_account_export	Get the status of an account export job
get_activity_feed	Get the activity feed (chimp chatter) for the account
get_authorized_app	Get a specific authorized application
get_automation	Get a specific automation
get_automation_email	Get a specific email in an automation workflow
get_automation_email_queue	Get the subscriber queue for an automation email
get_automation_removed_subscribers	Get subscribers removed from an automation workflow
get_batch	Get the status of a batch operation request
get_campaign	Get details of a specific campaign
get_campaign_content	Get the HTML and plain-text content of a campaign
get_campaign_feedback	List feedback messages for a campaign
get_campaign_folder	Get a specific campaign folder
get_campaign_send_checklist	Get the send checklist for a campaign
get_connected_site	Get a specific connected site
get_conversation	Get a specific conversation
get_conversation_messages	List messages in a conversation
get_customer	Get a specific customer from an e-commerce store
get_facebook_ad	Get a specific Facebook ad created through Mailchimp
get_facebook_ad_report	Get reporting data for a specific Facebook ad
get_file	Get a specific file
get_growth_history	Get growth history for a list/audience
get_landing_page	Get a specific landing page
get_landing_page_content	Get the content for a specific landing page
get_landing_page_report	Get reporting data for a specific landing page
get_list	Get details of a specific list/audience
get_list_abuse_reports	Get abuse reports for a list/audience
get_list_activity	Get recent activity for a list/audience
get_list_clients	Get email client usage statistics for a list/audience
get_list_locations	Get geographic locations for a list's subscribers
get_list_signup_forms	Get signup forms for a list/audience
get_list_webhooks	Get webhooks configured for a list/audience
get_member	Get a specific member
get_member_activity	Get recent activity for a specific list member
get_member_activity_feed	Get the activity feed for a specific list member
get_member_events	Get events for a specific list member
get_member_goals	Get goal events for a specific list member
get_member_notes	Get notes for a specific list member
get_member_tags	Get tags for a specific list member
get_order	Get a specific order from an e-commerce store
get_product	Get a specific product from an e-commerce store
get_report	Get a specific campaign report
get_report_abuse_reports	Get abuse reports for a campaign
get_report_advice	Get advice and recommendations for a campaign report
get_report_click_details	Get click activity for a campaign report
get_report_click_details_for_link	Get click details for a specific link in a campaign report
get_report_click_subscribers	Get subscribers who clicked a specific link in a campaign
get_report_domain_performance	Get domain performance stats (ISP breakdown) for a campaign
get_report_ecommerce_product_activity	Get e-commerce product activity for a campaign
get_report_email_activity	Get per-subscriber email activity (opens, clicks, bounces) for a campaign
get_report_locations	Get geographic open locations for a campaign
get_report_open_details	Get open activity for a campaign report
get_report_sent_to	Get list of campaign recipients
get_report_sub_reports	Get sub-reports for a campaign (A/B split or multivariate)
get_report_unsubscribes	Get unsubscribes for a campaign report
get_segment	Get a specific segment
get_segment_members	List members in a specific segment
get_store	Get a specific e-commerce store
get_survey_questions	Get questions and responses for a survey
get_survey_report	Get reporting data for a specific survey
get_survey_responses	Get responses for a survey
get_template	Get a specific template
get_template_default_content	Get the default content for a template
get_template_folder	Get a specific template folder
get_verified_domain	Get a specific verified sending domain
list_account_exports	List account export jobs
list_all_orders	List all orders across all e-commerce stores
list_authorized_apps	List authorized applications connected to the account
list_automation_emails	List emails in an automation workflow
list_automations	List all automations
list_batches	List batch operation requests
list_campaign_folders	List all campaign folders
list_campaigns	List all campaigns
list_carts	List carts for an e-commerce store
list_connected_sites	List all connected sites
list_conversations	List conversations
list_customers	List customers of an e-commerce store
list_facebook_ads	List Facebook ads created through Mailchimp
list_facebook_ads_reports	List reporting data for Facebook ads
list_file_folders	List folders in the file manager
list_files	List files in the file manager
list_interest_categories	List interest categories for a list/audience
list_interests	List interests in a category
list_landing_page_reports	List reporting data for landing pages
list_landing_pages	List all landing pages
list_lists	List all audiences/lists
list_members	List members of a specific list/audience
list_merge_fields	List merge fields for a list/audience
list_order_lines	List line items for an order
list_orders	List orders in an e-commerce store
list_product_images	List images for a product
list_product_variants	List variants for a product
list_products	List products in an e-commerce store
list_promo_codes	List promo codes for a promo rule
list_promo_rules	List promo rules for an e-commerce store
list_reports	List campaign reports
list_segments	List segments for a list/audience
list_stores	List all connected e-commerce stores
list_survey_reports	List reporting data for surveys
list_tags	List tags for a list/audience
list_template_folders	List all template folders
list_templates	List all templates
list_verified_domains	List all verified sending domains
search_campaigns	Search campaigns by query string
search_members	Search members across all lists by query string

Write Actions (126)

Show all 126 write actions

Action	Description
add_automation_email_subscriber	Add a subscriber to an automation email queue
add_campaign_feedback	Add feedback on a campaign
add_member	Add a new member to a list/audience
add_segment_member	Add a member to a static segment
archive_automation	Archive an automation
archive_member	Archive (soft delete) a list member
batch_list_members	Batch subscribe or unsubscribe list members
batch_segment_members	Batch add/remove members to/from a static segment
cancel_campaign	Cancel a campaign that is sending
create_account_export	Create an account data export
create_batch_webhook	Create a batch webhook
create_campaign	Create a new campaign
create_campaign_folder	Create a new campaign folder
create_cart	Add a cart to an e-commerce store
create_cart_line	Add a line item to a cart
create_connected_site	Create a connected site
create_customer	Add a customer to an e-commerce store
create_file_folder	Create a folder in the file manager
create_interest	Create an interest (group option) in a category
create_interest_category	Create an interest category (group title) for a list
create_landing_page	Create a new landing page
create_list	Create a new list/audience
create_list_webhook	Create a new webhook for a list/audience
create_member_event	Create a custom event for a list member (used in automations/journeys)
create_member_note	Add a note to a list member
create_merge_field	Add a new merge field to a list
create_order	Add an order to an e-commerce store
create_order_line	Add a line item to an order
create_product	Add a product to an e-commerce store
create_product_image	Add an image to a product
create_product_variant	Add a variant to a product
create_promo_code	Add a promo code to a promo rule
create_promo_rule	Add a promo rule to an e-commerce store
create_segment	Create a new segment for a list/audience
create_store	Create a new e-commerce store
create_template	Create a new template
create_template_folder	Create a new template folder
create_verified_domain	Add a domain to verify for sending
delete_automation_email	Delete an automation email
delete_batch	Stop/delete a batch operation request
delete_batch_webhook	Delete a batch webhook
delete_campaign	Delete a campaign
delete_campaign_feedback	Delete a campaign feedback message
delete_campaign_folder	Delete a campaign folder
delete_cart	Delete a cart
delete_cart_line	Delete a cart line item
delete_connected_site	Delete a connected site
delete_customer	Delete an e-commerce customer
delete_file	Delete a file from the file manager
delete_file_folder	Delete a file manager folder
delete_interest	Delete an interest
delete_interest_category	Delete an interest category
delete_landing_page	Delete a landing page
delete_list	Delete a list/audience
delete_list_webhook	Delete a list webhook
delete_member_note	Delete a note from a list member
delete_member_permanent	Permanently delete a list member (GDPR)
delete_merge_field	Delete a merge field
delete_order	Delete an order
delete_order_line	Delete an order line item
delete_product	Delete a product from an e-commerce store
delete_product_image	Delete a product image
delete_product_variant	Delete a product variant
delete_promo_code	Delete a promo code
delete_promo_rule	Delete a promo rule
delete_segment	Delete a segment
delete_store	Delete an e-commerce store
delete_template	Delete a template
delete_template_folder	Delete a template folder
delete_verified_domain	Delete a verified domain
pause_all_automation_emails	Pause all emails in an automation
pause_automation_email	Pause a specific automation email
pause_campaign	Pause an RSS-driven campaign
publish_landing_page	Publish a landing page
publish_survey	Publish a survey
remove_automation_subscriber	Remove a subscriber from an automation workflow
remove_segment_member	Remove a member from a static segment
replicate_campaign	Replicate/copy a campaign
resend_campaign	Resend a campaign to non-openers
resume_campaign	Resume a paused RSS-driven campaign
schedule_campaign	Schedule a campaign for delivery at a specific time
send_campaign	Send a campaign
send_test_email	Send a test email for a campaign
set_campaign_content	Set the content (HTML/template) for a campaign
set_customer	Add or update an e-commerce customer (upsert)
set_member	Add or update a list member (upsert)
start_all_automation_emails	Start all emails in an automation
start_automation_email	Start a specific automation email
start_batch	Start a batch operation request
trigger_customer_journey	Trigger a step in a customer journey for a contact
unpublish_landing_page	Unpublish a landing page
unpublish_survey	Unpublish a survey
unschedule_campaign	Unschedule a scheduled campaign
update_automation_email	Update settings for an automation email
update_batch_webhook	Update a batch webhook
update_campaign	Update settings for a campaign
update_campaign_feedback	Update a campaign feedback message
update_campaign_folder	Update a campaign folder
update_cart	Update a cart
update_cart_line	Update a cart line item
update_customer	Update an e-commerce customer
update_file	Update a file in the file manager
update_file_folder	Update a file manager folder
update_interest	Update an interest
update_interest_category	Update an interest category
update_landing_page	Update a landing page
update_list	Update settings for a list/audience
update_list_webhook	Update a list webhook
update_member	Update a list member
update_member_note	Update a note on a list member
update_member_tags	Add or remove tags from a list member
update_merge_field	Update a merge field
update_order	Update an order
update_order_line	Update an order line item
update_product	Update a product in an e-commerce store
update_product_image	Update a product image
update_product_variant	Update a product variant
update_promo_code	Update a promo code
update_promo_rule	Update a promo rule
update_segment	Update a segment
update_signup_form	Customize a list's signup form
update_store	Update an e-commerce store
update_template	Update a template
update_template_folder	Update a template folder
verify_connected_site_script	Verify the script installation on a connected site
verify_domain	Submit a domain for verification

Control What Your AI Can Do

You decide what AI agents can do with each connected account:

• Turn individual actions on or off for every connected account, so agents only see the actions you allow.
• Connect as Read-only or Read & Write. A read-only connection can only enable read actions.
• Destructive actions stay off by default. Actions such as deletes are disabled until an admin enables them.
• Team access per account. Restricted team members only use the accounts they are granted, with the read actions enabled on them.

Usage Examples

"Show open and click rates for my last 5 campaigns"

"How has my audience grown this year?"

"Create a segment of subscribers who opened the last campaign"

Pricing

The Mailchimp MCP server is included in every InsightfulPipe plan, together with all other MCP servers and the CLI. Plans start at $29.99/month, and you can try it for 7 days. See insightfulpipe.com/pricing for current plans.

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Resources

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Support

• Documentation: insightfulpipe.com/docs
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• Email: [email protected]

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License

MIT License - see LICENSE for details.