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@mcpware/instagram-mcp

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A Model Context Protocol (MCP) server that provides seamless integration with Instagram's Graph API, enabling AI applications to interact with Instagram Business accounts programmatically.

Features

🔧 Tools (Model-controlled)

• Get Profile Info: Retrieve Instagram business profile details
• Get Media Posts: Fetch recent posts from an Instagram account
• Get Media Insights: Retrieve engagement metrics for specific posts
• Publish Media: Upload and publish images/videos to Instagram
• Get Account Pages: List Facebook pages connected to the account
• Get Conversations: List Instagram DM conversations (requires Advanced Access)
• Get Conversation Messages: Read messages from specific conversations (requires Advanced Access)
• Send DM: Reply to Instagram direct messages (requires Advanced Access)

📊 Resources (Application-controlled)

• Profile Data: Access to profile information including follower counts, bio, etc.
• Media Feed: Recent posts with engagement metrics
• Insights Data: Detailed analytics for posts and account performance

💬 Prompts (User-controlled)

• Analyze Engagement: Pre-built prompt for analyzing post performance
• Content Strategy: Template for generating content recommendations
• Hashtag Analysis: Prompt for hashtag performance evaluation

Prerequisites

1. Instagram Business Account: Must be connected to a Facebook Page
2. Facebook Developer Account: Required for API access
3. Access Token: Long-lived access token with appropriate permissions
4. Python 3.10+: For running the MCP server (required by MCP dependencies)

Required Instagram API Permissions

Standard Access (available immediately):

• instagram_basic
• instagram_content_publish
• instagram_manage_insights
• instagram_manage_comments
• pages_show_list
• pages_read_engagement
• pages_manage_metadata
• pages_read_user_content
• business_management

Advanced Access (requires Meta App Review):

• instagram_manage_messages - Required for Direct Messaging features

⚠️ Instagram DM Features: Reading and sending Instagram direct messages requires Advanced Access approval from Meta. See INSTAGRAM_DM_SETUP.md for the App Review process.

🔑 How to Get Instagram API Credentials

📖 Quick Start: See AUTHENTICATION_GUIDE.md for a 5-minute setup guide!

This section provides a step-by-step guide to obtain the necessary credentials for the Instagram MCP server.

Step 1: Set Up Instagram Business Account

1. Convert to Business Account (if not already):

   • Open Instagram app → Settings → Account → Switch to Professional Account
   • Choose "Business" → Select a category → Complete setup

2. Connect to Facebook Page:

   • Go to Instagram Settings → Account → Linked Accounts → Facebook
   • Connect to an existing Facebook Page or create a new one
   • Important: The Facebook Page must be owned by you

Step 2: Create Facebook App

1. Go to Facebook Developers:

   • Visit developers.facebook.com
   • Log in with your Facebook account

2. Create New App:

   • Click "Create App" → Choose "Business" → Click "Next"
   • Fill in app details:
     • App Name: Choose a descriptive name (e.g., "My Instagram MCP Server")
     • App Contact Email: Your email address
   • Click "Create App"

3. Add Instagram Basic Display Product:

   • In your app dashboard, click "Add Product"
   • Find "Instagram Basic Display" → Click "Set Up"

4. Configure Instagram Basic Display:

   • Go to Instagram Basic Display → Basic Display
   • Click "Create New App" in the Instagram App section
   • Accept the terms and create the app

Step 3: Get App Credentials

1. Get App ID and Secret:
   • In your Facebook app dashboard, go to Settings → Basic
   • Copy your App ID and App Secret
   • Important: Keep the App Secret secure and never share it publicly

Step 4: Set Up Instagram Business API Access

1. Add Instagram Graph API Product:

   • In your app dashboard, click "Add Product"
   • Find "Instagram Graph API" → Click "Set Up"

2. Configure Permissions:

   • Go to Instagram Graph API → Permissions
   • Request the following permissions:
     • instagram_basic
     • instagram_content_publish
     • instagram_manage_insights
     • pages_show_list
     • pages_read_engagement

Step 5: Generate Access Token

Option A: Using Facebook Graph API Explorer (Recommended for Testing)

1. Go to Graph API Explorer:

   • Visit developers.facebook.com/tools/explorer

2. Configure Explorer:

   • Select your app from the dropdown
   • Click "Generate Access Token"
   • Select required permissions when prompted

3. Get Page Access Token:

   • In the explorer, make a GET request to: /me/accounts
   • Find your Facebook Page in the response
   • Copy the access_token for your page

4. Get Instagram Business Account ID:

   • Use the page access token to make a GET request to: /{page-id}?fields=instagram_business_account
   • Copy the Instagram Business Account ID from the response

Option B: Using Facebook Login Flow (Recommended for Production)

1. Set Up Facebook Login:

   • In your app dashboard, add "Facebook Login" product
   • Configure Valid OAuth Redirect URIs

2. Implement OAuth Flow:

   # Example OAuth URL
   oauth_url = f"https://www.facebook.com/v19.0/dialog/oauth?client_id={app_id}&redirect_uri={redirect_uri}&scope=pages_show_list,instagram_basic,instagram_content_publish,instagram_manage_insights"
   

3. Exchange Code for Token:

   # Exchange authorization code for access token
   token_url = f"https://graph.facebook.com/v19.0/oauth/access_token?client_id={app_id}&redirect_uri={redirect_uri}&client_secret={app_secret}&code={auth_code}"
   

Step 6: Get Long-Lived Access Token

Short-lived tokens expire in 1 hour. Convert to long-lived token (60 days):

curl -X GET "https://graph.facebook.com/v19.0/oauth/access_token?grant_type=fb_exchange_token&client_id={app_id}&client_secret={app_secret}&fb_exchange_token={short_lived_token}"

Step 7: Set Up Environment Variables

Create a .env file in your project root:

# Facebook App Credentials
FACEBOOK_APP_ID=your_app_id_here
FACEBOOK_APP_SECRET=your_app_secret_here

# Instagram Access Token (long-lived)
INSTAGRAM_ACCESS_TOKEN=your_long_lived_access_token_here

# Instagram Business Account ID
INSTAGRAM_BUSINESS_ACCOUNT_ID=your_instagram_business_account_id_here

# Optional: API Configuration
INSTAGRAM_API_VERSION=v19.0
RATE_LIMIT_REQUESTS_PER_HOUR=200
CACHE_ENABLED=true
LOG_LEVEL=INFO

Step 8: Test Your Setup

Run the validation script to test your credentials:

python scripts/setup.py

Or test manually:

import os
import requests

# Test access token
access_token = os.getenv('INSTAGRAM_ACCESS_TOKEN')
response = requests.get(f'https://graph.facebook.com/v19.0/me?access_token={access_token}')
print(response.json())

🚨 Important Security Notes

1. Never commit credentials to version control
2. Use environment variables or secure secret management
3. Regularly rotate access tokens
4. Monitor token expiration dates
5. Use HTTPS only in production
6. Implement proper error handling for expired tokens

🔄 Token Refresh Strategy

Long-lived tokens expire after 60 days. Implement automatic refresh:

# Check token validity
def check_token_validity(access_token):
    url = f"https://graph.facebook.com/v19.0/me?access_token={access_token}"
    response = requests.get(url)
    return response.status_code == 200

# Refresh token before expiration
def refresh_long_lived_token(access_token, app_id, app_secret):
    url = f"https://graph.facebook.com/v19.0/oauth/access_token"
    params = {
        'grant_type': 'fb_exchange_token',
        'client_id': app_id,
        'client_secret': app_secret,
        'fb_exchange_token': access_token
    }
    response = requests.get(url, params=params)
    return response.json().get('access_token')

📋 Troubleshooting Common Issues

Error: "Invalid OAuth access token"

• Check if token has expired
• Verify token has required permissions
• Ensure Instagram account is connected to Facebook Page

Error: "Instagram account not found"

• Verify Instagram Business Account ID is correct
• Check if Instagram account is properly linked to Facebook Page
• Ensure account is a Business account, not Personal

Error: "Insufficient permissions"

• Review required permissions in Facebook App
• Re-generate access token with correct scopes
• Check if app is in Development vs Live mode

Rate Limiting Issues

• Implement exponential backoff
• Cache responses when possible
• Monitor rate limit headers in API responses

Installation

1. Clone the repository:

git clone <repository-url>
cd ig-mcp

2. Install dependencies:

pip install -r requirements.txt

3. Set up environment variables:

cp .env.example .env
# Edit .env with your Instagram API credentials

4. Configure the MCP server:

# Edit config.json with your specific settings

Configuration

Environment Variables (.env)

INSTAGRAM_ACCESS_TOKEN=your_long_lived_access_token
FACEBOOK_APP_ID=your_facebook_app_id
FACEBOOK_APP_SECRET=your_facebook_app_secret
INSTAGRAM_BUSINESS_ACCOUNT_ID=your_instagram_business_account_id

MCP Client Configuration

Add this to your MCP client configuration (e.g., Claude Desktop):

{
  "mcpServers": {
    "instagram": {
      "command": "python",
      "args": ["/path/to/ig-mcp/src/instagram_mcp_server.py"],
      "env": {
        "INSTAGRAM_ACCESS_TOKEN": "your_access_token"
      }
    }
  }
}

Usage Examples

Using with Claude Desktop

1. Get Profile Information:

Can you get my Instagram profile information?

2. Analyze Recent Posts:

Show me my last 5 Instagram posts and their engagement metrics

3. Publish Content:

Upload this image to my Instagram account with the caption "Beautiful sunset! #photography #nature"

Using with Python MCP Client

from mcp import ClientSession, StdioServerParameters
from mcp.client.stdio import stdio_client

# Connect to the Instagram MCP server
server_params = StdioServerParameters(
    command="python",
    args=["src/instagram_mcp_server.py"]
)

async with stdio_client(server_params) as (read, write):
    async with ClientSession(read, write) as session:
        await session.initialize()
        
        # Get profile information
        result = await session.call_tool("get_profile_info", {})
        print(result)

API Endpoints Covered

Profile Management

• Get business profile information
• Update profile details (future feature)

Media Management

• Retrieve recent posts
• Get specific media details
• Upload and publish new content
• Delete media (future feature)

Analytics & Insights

• Post engagement metrics (likes, comments, shares)
• Account insights (reach, impressions)
• Hashtag performance analysis

Account Management

• List connected Facebook pages
• Switch between business accounts

Rate Limiting & Best Practices

The server implements intelligent rate limiting to comply with Instagram's API limits:

• Profile requests: 200 calls per hour
• Media requests: 200 calls per hour
• Publishing: 25 posts per day
• Insights: 200 calls per hour

Best Practices

1. Cache frequently accessed data
2. Use batch requests when possible
3. Implement exponential backoff for retries
4. Monitor rate limit headers

Error Handling

The server provides comprehensive error handling for common scenarios:

• Authentication errors: Invalid or expired tokens
• Permission errors: Missing required permissions
• Rate limiting: Automatic retry with backoff
• Network errors: Connection timeouts and retries
• API errors: Instagram-specific error responses

Security Considerations

1. Token Security: Store access tokens securely
2. Environment Variables: Never commit tokens to version control
3. HTTPS Only: All API calls use HTTPS
4. Token Refresh: Implement automatic token refresh
5. Audit Logging: Log all API interactions

Development

Project Structure

ig-mcp/
├── src/
│   ├── instagram_mcp_server.py    # Main MCP server
│   ├── instagram_client.py        # Instagram API client
│   ├── models/                    # Data models
│   ├── tools/                     # MCP tools implementation
│   ├── resources/                 # MCP resources implementation
│   └── prompts/                   # MCP prompts implementation
├── tests/                         # Unit and integration tests
├── config/                        # Configuration files
├── requirements.txt               # Python dependencies
├── .env.example                   # Environment variables template
└── README.md                      # This file

Running Tests

# Run all tests
python -m pytest tests/

# Run with coverage
python -m pytest tests/ --cov=src/

# Run specific test file
python -m pytest tests/test_instagram_client.py

Contributing

1. Fork the repository
2. Create a feature branch (git checkout -b feature/amazing-feature)
3. Commit your changes (git commit -m 'Add amazing feature')
4. Push to the branch (git push origin feature/amazing-feature)
5. Open a Pull Request

Troubleshooting

Common Issues

1. "Invalid Access Token"

   • Verify token is not expired
   • Check token permissions
   • Regenerate long-lived token

2. "Rate Limit Exceeded"

   • Wait for rate limit reset
   • Implement request queuing
   • Use batch requests

3. "Permission Denied"

   • Verify Instagram Business account setup
   • Check Facebook page connection
   • Review API permissions

Debug Mode

Enable debug logging by setting:

LOG_LEVEL=DEBUG

Troubleshooting

Problem	Cause	Fix
me/accounts returns empty []	IG not connected to a Facebook Page, or you're not Page admin	Do Step 1
Graph API Explorer says "No configuration available"	Permissions not added to app	Do Step 3
"Generate Access Token" is disabled	Need to select "Get User Access Token" first	Click "Get Token" dropdown
App name rejected (contains "IG", "Insta", etc.)	Meta blocks trademarked words	Use a generic name
Token expired	Short-lived tokens last 1 hour	Do Step 6 for 60-day token
(#10) To use Instagram Graph API...	IG account is Personal, not Business	Switch to Business/Creator in IG settings

Environment Variables

Variable	Required	Default	Description
INSTAGRAM_ACCESS_TOKEN	Yes	—	Meta long-lived access token
INSTAGRAM_ACCOUNT_ID	Yes	—	Instagram business account ID
INSTAGRAM_API_VERSION	No	v19.0	Graph API version

Tools (23)

Profile & Account

Tool	Description
get_profile_info	Get profile info (bio, followers, media count)
get_account_pages	List connected Facebook pages
get_account_insights	Account-level analytics (reach, profile views)
validate_access_token	Check if token is valid

Media & Publishing

Tool	Description
get_media_posts	Get recent posts with engagement metrics
get_media_insights	Detailed analytics for a specific post
publish_media	Publish image or video
publish_carousel	Publish carousel (2-10 images/videos)
publish_reel	Publish a Reel
get_content_publishing_limit	Check daily publishing quota

Comments

Tool	Description
get_comments	Get comments on a post
post_comment	Post a comment
reply_to_comment	Reply to a comment
delete_comment	Delete a comment
hide_comment	Hide/unhide a comment

Direct Messages

Tool	Description
get_conversations	List DM conversations
get_conversation_messages	Read messages in a conversation
send_dm	Send a direct message

Discovery & Content

Tool	Description
search_hashtag	Search for a hashtag ID
get_hashtag_media	Get top/recent media for a hashtag
get_stories	Get current active stories
get_mentions	Get posts you're tagged in
business_discovery	Look up another business account

Limitations

These are Instagram Graph API limitations, not this tool's:

• Business/Creator accounts only — personal accounts are not supported
• Long-lived tokens expire after 60 days — refresh before expiry
• 200 API calls per hour rate limit
• 25 posts per day publishing limit
• DMs require Advanced Access — Meta app review required
• Hashtag search: 30 unique hashtags per 7 days

Credits

TypeScript rewrite of jlbadano/ig-mcp (Python).

More from @mcpware

Project	What it does	Install
Claude Code Organizer	Visual dashboard for Claude Code memories, skills, MCP servers, hooks	npx @mcpware/claude-code-organizer
UI Annotator	Hover labels on any web page — AI references elements by name	npx @mcpware/ui-annotator
Pagecast	Record browser sessions as GIF or video via MCP	npx @mcpware/pagecast
LogoLoom	AI logo design → SVG → full brand kit export	npx @mcpware/logoloom

License

This project is licensed under the MIT License - see the LICENSE file for details.

Support

• 📧 Email: [email protected]
• 🐛 Issues: GitHub Issues
• 📖 Documentation: Wiki

Acknowledgments

• Model Context Protocol by Anthropic
• Instagram Graph API by Meta
• FastMCP for rapid MCP development